I believe that Starbucks way of advertising on Facebook,
publicizes more than any other type of advertising. Obviously mostly everyone
in America knows what Starbucks is, with the Starbucks page on Facebook it
creates a way to reach out to people who are more involved with this social
media site, it also helps to branch out to younger consumers. Advertising
anything on Facebook is a great way to get more publicity, seeing as how they
have more than 1.2 billion member profiles. The Facebook community for
Starbucks has more than 27 million members, which is a larger population than
most small countries. Starbucks is known for its strong coffee flavor, pricey products,
and its friendly employees. Starbucks gets its Facebook members involved by
running contests among cities in the U.S. and Canada. The most recent
contest was to see which city was most involved, which ever city got the most votes, got the first release of this year’s pumpkin spice latte.
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